Selasa, 20 September 2016

Download PDF Born to Talk: An Introduction to Speech and Language Development (5th Edition)By Lloyd M. Hulit, Merle R. Howard, Kathleen R. Fahey

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Born to Talk: An Introduction to Speech and Language Development (5th Edition)By Lloyd M. Hulit, Merle R. Howard, Kathleen R. Fahey

Born to Talk: An Introduction to Speech and Language Development (5th Edition)By Lloyd M. Hulit, Merle R. Howard, Kathleen R. Fahey


Born to Talk: An Introduction to Speech and Language Development (5th Edition)By Lloyd M. Hulit, Merle R. Howard, Kathleen R. Fahey


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Born to Talk: An Introduction to Speech and Language Development (5th Edition)By Lloyd M. Hulit, Merle R. Howard, Kathleen R. Fahey

In a new fifth edition that offers exciting expansions and updates, Born To Talk continues to provide college students of all levels with a contemporary and comprehensive view of speech and language development in a reader-friendly and interactive manner. Structured to reflect the actual development of language in a child, this engaging text introduces readers to research-based information on the nature of human communication, theories of language and cognitive development, the anatomy and physiology of speech, milestones of language and literacy, cultural and linguistic diversity in language acquisition, and speech and language disorders.

 

The new revised fifth edition of Born To Talk includes up-to-date research on the impact of parent-child interactions, language samples from one child across the first three years, and emergent literacy in preschool.  The revision also expands on the acquisition of the sound system and brings an integrated perspective of childhood language disorders through case examples.

 

  • New research is covered throughout the book regarding the impact of parent-child interactions, language samples from one child across the first three years, and emergent literacy in preschool.
  • An expanded section on the acquisition of the sound system helps readers better understand a vital aspect of language development.
  • New case studies found throughout the text provide students with real-life examples of childhood language disorders.

      

    "I was thrilled to find Born to Talk to use as a text for my undergraduate language acquisition course and as a supplement for my graduate early literacy course.  The book is challenging for students, but as scholarly as it is, it is also interesting and makes the study of language acquisition come alive for the students." Margaret Coxwell, Minot State University

     

  •  

    • Amazon Sales Rank: #181946 in Books
    • Published on: 2010-02-05
    • Ingredients: Example Ingredients
    • Original language: English
    • Number of items: 1
    • Dimensions: 8.90" h x 1.00" w x 7.30" l, 1.23 pounds
    • Binding: Paperback
    • 480 pages

    Review

    "I was thrilled to find Born to Talk to use as a text for my undergraduate language acquisition course and as a supplement for my graduate early literacy course.  The book is challenging for students, but as scholarly as it is, it is also interesting and makes the study of language acquisition come alive for the students." Margaret Coxwell, Minot State University

     

     

    From the Back Cover

    In a new fifth edition that offers exciting expansions and updates, Born To Talk continues to provide college students of all levels with a contemporary and comprehensive view of speech and language development in a reader-friendly and interactive manner. Structured to reflect the actual development of language in a child, this engaging text introduces readers to research-based information on the nature of human communication, theories of language and cognitive development, the anatomy and physiology of speech, milestones of language and literacy, cultural and linguistic diversity in language acquisition, and speech and language disorders.

     

    The new revised fifth edition of Born To Talk includes up-to-date research on the impact of parent-child interactions, language samples from one child across the first three years, and emergent literacy in preschool.  The revision also expands on the acquisition of the sound system and brings an integrated perspective of childhood language disorders through case examples.

     

    New to this Edition: 

     

  • New research is covered throughout the book regarding the impact of parent-child interactions, language samples from one child across the first three years, and emergent literacy in preschool.
  • An expanded section on the acquisition of the sound system helps readers better understand a vital aspect of language development.
  • New case studies found throughout the text provide students with real-life examples of childhood language disorders.

      

    Reviewers are saying:

  • "I was thrilled to find Born to Talk to use as a text for my undergraduate language acquisition course and as a supplement for my graduate early literacy course.  The book is challenging for students, but as scholarly as it is, it is also interesting and makes the study of language acquisition come alive for the students." Margaret Coxwell, Minot State University

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    Born to Talk: An Introduction to Speech and Language Development (5th Edition)By Lloyd M. Hulit, Merle R. Howard, Kathleen R. Fahey PDF

    Born to Talk: An Introduction to Speech and Language Development (5th Edition)By Lloyd M. Hulit, Merle R. Howard, Kathleen R. Fahey PDF
    Born to Talk: An Introduction to Speech and Language Development (5th Edition)By Lloyd M. Hulit, Merle R. Howard, Kathleen R. Fahey PDF

    Sabtu, 17 September 2016

    Ebook Free Essentials of WISC-III and WPPSI-R AssessmentBy Alan S. Kaufman, Elizabeth O. Lichtenberger

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    Essentials of WISC-III and WPPSI-R AssessmentBy Alan S. Kaufman, Elizabeth O. Lichtenberger

    The Weschler Adult Intelligence Scale-III (WAIS-III) is the most widely used and well known adult intelligence test. A new version of the WAIS-III was published late in 1997, creating a need for a quick and easy guide on administering, and interpreting and reporting on the updated test. The Essentials of WAIS-III Assessment is the first and only book to provide mental health professionals and students with interpretive and administrative guides to the WAIS-III.

    • Sales Rank: #1605648 in Books
    • Published on: 2000-02-15
    • Original language: English
    • Number of items: 1
    • Dimensions: 8.54" h x .81" w x 5.51" l, .0 pounds
    • Binding: Paperback
    • 292 pages

    Review
    "meets the intended goals of providing scoring, administration, and interpretation guidelines for the WISC-III and WPPSI-R." (Journal of Psychoeducational Assessment, January 2003)

    From the Back Cover
    Quickly acquire the knowledge and skills you need to confidently administer, score, and interpret the WISC—III and WPPSI—R

    The Wechsler Intelligence Scale for Children—Third Edition (WISC—III), for ages 6–16 years, and the Wechsler Preschool and Primary Scale of Intelligence—Revised (WPPSI—R), for ages 3–7 years, are widely used and globally well—known child intelligence tests. In order to use them properly, professionals need an authoritative source of advice and guidance on how to administer, score, and interpret these tests. Coauthored by Alan S. Kaufman, who worked closely with David Wechsler on the WISC—R, Essentials of WISC—III and WPPSI—R Assessment is that source.

    Like all the volumes in the Essentials of Psychological Assessment series, this book is designed to help busy mental health practitioners quickly acquire the knowledge and skills they need to make optimal use of a major psychological assessment instrument. Each concise chapter features numerous callout boxes highlighting key concepts, bulleted points, and extensive illustrative material, as well as test questions that help you gauge and reinforce your grasp of the information covered.

    The initial chapters of Essentials of WISC—III and WPPSI—R Assessment provide step-by-step guidance on test administration, scoring, and interpretation. In the chapters following, the authors provide their expert assessment of the tests’ relative strengths and weaknesses, valuable advice on their clinical applications, and several illuminating case reports.

    Other titles in the Essentials of Psychological Assessment series:

    Essentials of WAIS—III Assessment
    Essentials of CAS Assessment
    Essentials of Millon Inventories Assessment
    Essentials of Forensic Psychological Assessment
    Essentials of Bayley Scales of Infant Development II Assessment
    Essentials of Myers-Briggs Type Indicator Assessment

    About the Author
    ALAN S. KAUFMAN, PhD, Yale University School of Medicine, New Haven, Connecticut

    ELIZABETH O. LICHTENBERGER, PhD, The Salk Institute, La Jolla, California.

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    Minggu, 04 September 2016

    Free Download Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us AllBy James B. Twitchell

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    Twenty Ads That Shook the World: The Century's Most Groundbreaking Advertising and How It Changed Us AllBy James B. Twitchell

    James Twitchell takes an in-depth look at the ads and ad campaigns—and their creators—that have most influenced our culture and marketplace in the twentieth century. P. T. Barnum’s creation of buzz, Pepsodent and the magic of the preemptive claim, Listerine introducing America to the scourge of halitosis, Nike’s “Just Do It,” Clairol’s “Does She or Doesn’t She?,” Leo Burnett’s invention of the Marlboro Man, Revlon’s Charlie Girl, Coke’s re-creation of Santa Claus, Absolut and the art world—these campaigns are the signposts of a century of consumerism, our modern canon understood, accepted, beloved, and hated the world over.

    • Amazon Sales Rank: #108124 in Books
    • Published on: 2001-12
    • Released on: 2001-12-26
    • Original language: English
    • Number of items: 1
    • Dimensions: 9.20" h x .60" w x 7.40" l, .97 pounds
    • Binding: Paperback
    • 240 pages

    Amazon.com Review James B. Twitchell's celebration of the greatest 20 hits of the U.S. advertising industry shows how a thoughtful consideration of ads can add up to a fascinating social history. From Lydia Pinkham's patent medicines (said to cure all serious "Female Complaints") to Nike shoes worn by Michael Jordan, Twitchell gives us a quickie history of the ads that hit home and transformed our culture--the ones that "really had the beef," as he puts it. Some of the feats are amazing. The dazzling "Diamonds are forever" campaign managed to take not particularly rare rocks and transform them into sacred amulets practically everyone buys and never sells (which would depress their value). The ads brilliantly used honeymoon scenes by famous artists and swoony copy to woo women, while devoting a corner of each ad to fact-packed boxes reassuring men that diamonds were sound investments priced according to scientific principles. The jujitsu-psychology techniques of the VW Bug and Avis "We Try Harder" get their due, as does the "Does She... or Doesn't She?" ad that convinced women they could color their graying hair with Clairol's new one-step technology. The racy innuendo appealed to people fearing loss of appeal; the presence of young daughters in the pictures neutralized the floozy image dyeing used to have, and the line "Only her hairdresser knows for sure" soothed the salons that were about to lose their business once women figured out they could use Clairol at home.

    There are all kinds of cool stories in this breezy book: how Anacin's $8,200 TV spot depicting a hammer in the headache sufferer's head earned $36 million; how Coke remade Santa literally in its own artist's image; how LBJ beat Goldwater partly because of a single 30-second ad featuring a girl resembling the murder victim in Frankenstein plucking and counting daisy petals while an announcer counts down to a nuclear blast that reminded voters of Goldwater's speeches about nuking Vietnam and made them forget the war was LBJ's fault in the first place. --Tim Appelo

    From Publishers Weekly If Twitchell doesn't prove his thesis that these 20 advertisements became part of the lingua franca and changed the way we look at the world, his lavishly illustrated, breezily entertaining survey does score some solid points. The jolly old Santa Claus known from countless images did not spring from folklore, according to Twitchell, but was invented in the 1920s by the Coca-Cola Co. in its annual Christmas ads (pre-Coke Santas were severe-looking and sometimes wore multicolored suits). Ads for Pears's soap, aimed at Victorian England's upper classes, borrowed an artifact of high cultureAa portrait painted by John Everett Millais called "A Child's World"Athus forever blurring the boundary between art and advertising. De Beers Mines' half-century-long campaign helped make diamonds an instrument of romantic love. Twitchell, whose books on advertising include Adcult USA and Carnival Culture, serves up colorful slices of American advertising history, from a P.T. Barnum circus poster (1879) to turn-of-the-last-century patent medicine ads (peddling nonpatented potions heavily laced with alcohol, opium or cocaine) and Lyndon Johnson's 1964 attack ad against Barry Goldwater, "the most compressed and noxious political ad ever made," which featured a little girl's face disappearing into an atomic mushroom cloud and never mentioned Goldwater at all. Still, it's hard to see how Apple's 1984 commercial, or Michael Jordan's Nike spots, or ads for the VW bug, Absolut vodka or Marlboros did much to change the perceptual universe. (Apr.) Copyright 2000 Reed Business Information, Inc.

    From Booklist There are, as cultural observer and author Twitchell points out, any number of lists about the best ads, coming from ad agencies, associations, individuals, and even industry pundits. But 20 go deeper than great copy, fun design, and memorable moments. There are the dozen-plus works that are profound, deep, moving, and axiomatic. And true to his word, the author selects some unusual as well as famous examples, then expounds on their modern-day significance. P. T. Barnum represents the absolutely best of hype, hyperbole, and humbug, with tenets being exercised even today. A Listerine print ad becomes a great example of constructive discontent--i.e., removing dissonance (halitosis, in this case) and reestablishing the equilibrium (sweet breath). Twitchell waxes most eloquent (and the least analytical) in late-twentieth-century samples: Michael Jordan in his Nike ads is now Icarus, the dream of humankind. Far-fetched at times, but always entertaining. Barbara Jacobs

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